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SMS marketing is here to stay. Here are five SMS marketing trends to keep a close eye on in 2023.
Here are all the key SMS marketing benchmark calculations, including CTR, CVR, CPC (and other acronyms) to make sure are on track for SMS success.
You don’t have to spend more to see results. You just have to send smarter. Here's how to use segments, automation, and A/B testing to make your spend do more for you.
While we won’t cover the infinite SMS possibilities in this post, we will cover the different types of SMS campaigns and some best practices. So, let’s dive in.
You also don’t want to underutilize channels and miss out on potential revenue and customer experiences. So what is the “just right” cadence for SMS marketing?
A personalized, human-led experience is not only preferred, but it is also now expected from customers. Especially from channels such as SMS, which are amongst the most intimate and effective communication channels today.
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