Taking a compliance-first approach to your SMS marketing program means you’re taking a customer-first approach. Go beyond baseline SMS compliance and elevate your marketing standards to meet ADA standards to reach and delight all audience
SMS is the most potent tool for personalized customer experiences, and understanding the S.H.A.F.T. compliance laws and CTIA guidelines are non-negotiable.
Just because alcohol is considered a part of S.H.A.F.T. doesn’t mean your SMS can’t be top shelf. Whether you’re a craft brewer specializing in IPAs, a distiller aging fine bourbon, or a winery bottling the crispest pinot grigio, we’ve got all the compliance and marketing strategies for alcohol brands in one place.
As your partner in SMS success, we’ve compiled the following guide on the governing rules and regulations for text message marketing.
Drop anchor and join us for a quick compliance refresher ahead of BFCM, so that your SMS marketing messages come through loud and clear this season.