Changelog

To welcome in Spring ‘22, in the words of Eminem, “we’ve been cleaning out the closet” ( sorry mama ).  For us that means we’ve been swabbing our decks, spiffing up our codebase, and optimizing our processes to serve you with an improved experience. We are hard at work to bring more functionality to our product in the coming weeks and months ahead, we will give you sneak peeks into the future soon! 

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Magento, Segment, and Product Waitlist . . . OH MY!

We have been testing our new Magento and Segment integrations, as well as our upcoming Product Waitlist functionality. This week we are moving them to Alpha Release and our team will be reaching out to you in the coming weeks to see if we can work together on deploying this functionality. To get more information, or to request access – sign-up here.

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Fixes & Improvements

• Made date selection easier to navigate
• Improved saving behavior for Campaigns and Drips
• Improved onboarding process for new Brands
• Optimized MMS compression for Drips
• Updated Shopify APIs to make sure we are using the latest and greatest functionality
• Preparing our platform for major new upcoming features

When we built our platform, we focused on empowering brands using Shopify to power their stores. Yet, as we grew, we kept hearing from more and more brands that they too wanted to use Voyage without using their internal development resources to integrate with our API. So we got to work, and today we are excited to announce that we are opening up access to our Magento Plugin as a Voyage Preview feature. This means that brands using Magento will be able to easily install ( manual install during preview ) and use Voyage to build delightful messaging experiences for their customers! To access the preview, please fill out our Magento Preview Request form.

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Fixes & Improvements

• Improved UX for new users across our platform via informational banners
• Added additional dynamic variables to message composer for new functionality coming soon: Product Name, SKU, Product URL, and Product Quantity
• Improved identifying messages from automated systems and not replying to them
• Improved functionality for those using older versions of Chrome and Safari

While it’s calm seas in regard to the customer-facing product this week, we’re hard at work below deck. We’ve been focusing on improving the overall experience within our product in terms of performance. As well as shoring up some deep internal technical systems in preparation for large upcoming releases in the coming weeks.

Ready your ship, big things are on the horizon.

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Fixes & Improvements

• Improving overall in-app performance experience
• Shoring up deep internal technical systems
• Small tweaks to user interface

When communicating with your customers, it is critical to have up-to-date, accurate, and holistic context about them to ensure you are sending the right message at the right time. To help our Brands out, we co-developed a Destination Action with Segment to send events and attributes from Segment Sources ( Klaviyo, Mailchimp, HubSpot, etc. ) into Voyage. 

Given that Segment’s Destination Actions are still in beta, and the technical requirements required for this integration, we are keeping it in Preview for now. If you think you have a use case or are interested in trying this out, please fill out our Voyage Destination Actions Preview Request form.

Dashboard Improvements

We’ve updated our dashboard chart designs to give you better insights into your existing SMS messaging data. Dashboard summaries now include Active Subscribers and Unsubscribes in addition to New Subscribers. Brands can view more nuanced data regarding your subscriber base growth and engagement over time with these additional dimensions.

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LoyaltyLion Integration

Rewards programs are an increasingly important part of any direct-to-consumer company’s customer journey, and now Voyage lets you integrate rewards information into your SMS campaigns via LoyaltyLion. With our new LoyaltyLion integration, your team can segment campaigns by a customer’s rewards tier, point total, and much more. You can also personalize your messages with rewards information for each specific subscriber. Learn more about how to set up your integration here.

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Other Fixes & Improvements

• Improved logic for campaign cloning workflow
• Faster campaign activation and deactivation
• SMS message rates now visible in account settings
• CSV exports support multiple countries, and new subscriber splits
• Improved phone search for Live Conversions
• Updated Shopify Integration to most recent API changes
• Updated custom date range UI to ensure a seamless experience
• Archived segments now not shown as selections in campaign creation
• Minor bug fixes for clients using BigCommerce Click-to-Buy integration